Google Rebounds In AdWords Lawsuits
National News
According to The Record, a favorable ruling for Rescuecom Corp. in April in a long-running case against Google Inc. has fueled more suits, including would-be class actions, against the search giant for selling trademarked keywords that trigger ads alongside its search results.
But in the last two weeks, two AdWords lawsuits -- from Daniel Jurinand Ascentive LLC -- have folded. It highlights the difficulties of the suits, experts say: It's a hard case to make and it's expensive to litigate against Google.
"We're starting to see some of these lawsuits crack," said Eric Goldman, a Santa Clara University School of Law professor who follows the AdWords litigation closely on his Technology & Marketing blog. "My current hypothesis is that they never made sense in the first place -- the plaintiffs got all excited to go take down Google, but suing Google is a loser's bet because Google's going to fight to the death."
In these suits, advertisers accuse Google of selling trademarked keywords to anyone, including competitors. They claim that constitutes infringement because Google users could be confused by links to competitors' ads that appear alongside Google search results for the company's trademarked name.
Related listings
-
State Police Arrest Pittsburgh Man For DWI
National News 08/03/2009Syracuse News reports that last month, state police pulled over a Pennsylvania man in the town of Salina after he was allegedly traveling at 97 mph in a 65 mph zone. Christopher J. Chatham was charged with driving while intoxicated. His blood alcohol...
-
Chicago Small Business Rallies For Health Care Reform
National News 08/03/2009Chicago area small business owners will rally to support health care reform downtown next week. The rally will bring together labor unions, community groups, faith groups,and the small business community to call for real health care reform, says orga...
-
CA Councilman Arrested On Suspicion Of Drunken Driving
National News 08/03/2009The Los Angeles Times reports that a Westminster, California city councilman was arrested on suspicion of drunk driving early Sunday after he crashed into a utility pole, cutting off electricity to about 300 homes, police said. Andy Tuan Ngoc Quach w...
Our Eugene Oregon Bankruptcy Practice
Since 2005, Erin Uhlemann has helped individuals and families facing financial difficulties file for bankruptcy relief. Erin's compassion and understanding of the law have helped hundreds of Oregonians achieve a financial fresh start. She started Willamette Valley Bankruptcy to focus on helping clients with bankruptcy and debt issues in the Lane County Area. Erin understands that choosing a bankruptcy attorney who makes you feel comfortable and confident can be as difficult as deciding whether to file a bankruptcy case. Because she knows that filing bankruptcy is not something that you planned to do or look forward to doing, Erin strives to make the process as easy as possible.
Because most people facing bankruptcy do not have extra money to pay fees, Willamette Valley Bankruptcy offers low upfront fees and will work with you to set up affordable payment plans to pay attorney fees and court filing fees. Consultations are always free so that you can get the answers you need before making any sort of financial commitment. If you have questions about attorney fees and payment plans, you can call or email today to get these questions answered.